Building software that is worthy of the young people who use it.
One of Ally Group’s two permanent tracks is dedicated to software for youth in the Netherlands — built in partnership with the institutions that already serve them.
Young people deserve the same quality of software the best companies build for adults.
Too often, the digital tools made available to young people — in schools, in youth services, in mental-health support — are afterthoughts: underfunded, rushed, and designed around the convenience of the institution rather than the person using it. Ally Group exists, in part, to refuse that tradeoff. We apply the full discipline of a commercial software practice to products that exist for public good.
A slow, partnered, evidence-driven approach.
Partnerships, not pilots.
We build with schools, municipalities, and youth-services organisations from day one — and we stay with them for years. A pilot that ends with a PDF report is not a partnership.
Research in the loop.
Every youth-software product runs with an embedded research practice — measuring outcomes that matter to young people, not only KPIs that matter to funders.
Long-term commitment.
The group commits operating capacity to youth software indefinitely. Funding cycles end; the software we build does not have to.
Free or subsidised access.
Software built for young people is never behind a price tag that the young people themselves have to pay.
A few of the youth-software products running today.
Building something for young people? Let’s talk.
If you are a school, municipality, researcher, or foundation working with youth in the Netherlands — we’d like to hear what you’re trying to build.
Start a conversation